Miss 103

WMSI-FM (102.9 FM, “Miss 103”) is a radio station in Jackson, Mississippi, and owned by Clear Channel Communications. WMSI’s signal covers a roughly 90 mile radius around the city with an ERP of 100,000 watts. The station began in 1948 as WJDX-FM, an FM sister to WJDX (620 AM), broadcasting easy listening music in the early 1960s.